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Eric (Rik)

Purpose-led & impact driven entrepreneur

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Here's who I am & what I do


With almost 20 years of experience in building companies and commercializing products, Eric (Rik) Logtens, Netherlands, is one of the first entrepreneurs in the world to adopt, develop and improve the principles of Cradle2Cradle and what later was called the Circular Economy

He has a proven track record on how to scale companies and products with a positive impact on our environment and society, achieving great economic performance. His Purpose: Prosperity for Everything and Everyone. 

With an educational background in among others human behavioural change, with the publication of his first book, he can finally put to writing his vast international, in-depth experience and know-how.

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